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About Bonnie Baby

Allow me to introduce you to Bonnie Baby, a refreshing collection of luxury baby knitwear, t-shirts, baby blankets, hats and booties, which caters for newborn babies to two-year-old tots.

The birth of a new style

Bonnie Baby was born in 2004 after the birth of my daughter Alice Bee - and like her, the business has been developing and growing ever since. With over ten years' experience as a fashion designer, most recently for Paris fashion house Sonia Rykiel, I quickly realized that my new life as a mother would not fit well around the hectic Paris-London commute! So I took the plunge to set up Bonnie baby, creating beautifully designed high-quality baby clothes in luxury fabrics. Of course, with my new found experience as a mum, I made sure all of our baby and toddler clothes are machine washable to make life that little bit easier!

Our fresh new approach to designer baby clothes has quickly become the style choice for the "discerning little one" (Junior Magazine), and Bonnie baby has become the label of choice for many celebrities and their children, including Jamie Oliver's children, Crown prince Christian of Denmark, and Gwyneth Paltrow who has sent us a beautiful note saying, "we fell in love with the quality and softness". (see Press)

Find out for yourself why they love our luxury baby knitwear so much...

Tracey Samuel,
Designer, owner
And mum of Alice Bee.